Sprintexx Ad-Tech Division: Uniting Data with Creative Precision
Supported through Janus Koncepts Advertising, Sprintexx Advertising Technology revolutionises modern advertising. In today’s fast-paced digital world, advertising is not merely about reach, but about meaningful relevance. Brands now need precise targeting, intelligent insights, and agile execution. That’s exactly where Sprintexx excels.
As the comprehensive ad-tech division of Janus Koncepts Advertising, Sprintexx combines powerful technology with proven marketing acumen to deliver advertising that is data-led, transparent, and effective.
At the helm is Mr. Jai Sognai, a veteran with 30 years of digital experience, whose leadership has transformed Janus Koncepts into a reputed force in integrated marketing for more than 20 years. Sprintexx represents his next big leap—creating a single ecosystem of brand strategy and modern ad-tech.
Why Sprintexx Ad-Tech Stands Apart
Sprintexx is a 360° advertising partner, managing everything from initial awareness to customer lifetime value. What sets us apart is our ability to integrate:
? Actionable Data Intelligence
? Continuous Real-time Enhancement
? Artificial Intelligence and Machine Learning Targeting
? Brand-Centric Creative Development
? Cross-platform Media Execution
This integration allows brands not just to be seen, but to be remembered—and acted upon.
Sprintexx Omnichannel Framework: From Awareness to Action
1. Brand Awareness & Positioning
We use creative brand storytelling to build awareness, trust, and resonance—paving the way for future success.
2. ROI-Driven Digital Advertising
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All calibrated for performance and efficiency.
3. AI-Powered Advertising Infrastructure
Sprintexx is a analytics-based platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—delivering relevance at every interaction point.
4. Social Creator-led Marketing
Impactful engagement through creators and communities on:
? YouTube
? Emerging platforms
We combine credibility and reach to drive impactful brand actions.
5. Smart TV and OTT Brand Campaigns
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, ensuring branded storytelling reaches high-value households at scale.
6. Emotion-Led Brand Content
Every strong brand is built on strong storytelling. We craft creative brand experiences designed to drive engagement and brand resonance.
7. Adaptive Ad Optimization
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to improved engagement and stronger performance.
Distinct Advantages of Sprintexx Ad-Tech
? India’s Largest Deterministic Audience Dataset
Access through partnerships with RailYatri, PolicyBazaar, Mobikwik, Freecharge, Venmo, copyright, RuPay, CashKaro, Thomas Cook, Apollo, Travel Buddy, and more.
? We Reach Users Where They Are
While closed ecosystems rely on inbound traffic, Sprintexx proactively reaches audiences across the open internet—maximising coverage and visibility.
? OEM Inventory Targeting
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme
? Universal Data Integration
We apply intelligence across internal, external, or third-party media—offering total scalability.
? Proprietary DSP + Programmatic Intelligence
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting
? Predictive Audience Cohorts
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns
? Transparent & Open Ecosystem
We support all third-party trackers—guaranteeing transparency and reliability.
Why Businesses Partner with Sprintexx
Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation
Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value
And above all, our commitment to clarity, performance, and measurable business impact.
Visionary Leadership at Sprintexx
Mr. Jai Sognai, with decades of experience in digital and marketing, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding
His vision ensures Sprintexx leads the transformation in the rapidly evolving digital ecosystem.
Built for the Future of Advertising
Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI
As technology and consumer journeys evolve, Sprintexx continues to lead with smart, data-based advertising.
Conclusion: Smarter, Sharper, Stronger Advertising
Whether your goal is achieving awareness, performance, and growth—Sprintexx Ad-Tech is your ally in intelligent, tech-powered marketing.
Sprintexx Ad-Tech — In collaboration with Janus Koncepts.
Where Data Drives Insight.
Where Creativity Sprintexx Ad-Tech Drives Action.
Where Tech Empowers Success.